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FibreGuard in the Novotel Campo de las Naciones [CASE STUDY]


This case study explores the interior specification of high-performance, easy-clean fabrics at the Novotel Madrid Campo de las Naciones. Through a partnership with Güell Lamadrid, FibreGuard provided durable upholstery solutions for this four-star hotel, balancing contemporary aesthetics with the rigorous demands of a high-traffic hospitality environment.

Elevating the Guest Experience

In the vibrant heart of Madrid, Spain

The Novotel Madrid Campo de las Naciones is a premium four-star destination situated in the heart of the Spanish capital. Known for its rich cultural history, Madrid demands a high standard of hospitality design. This project required an interior solution that could withstand heavy use while maintaining a sophisticated, contemporary atmosphere.

In collaboration with Spanish partner Güell Lamadrid, FibreGuard fabrics were selected to meet these exact requirements, ensuring that the hotel's 246 guestrooms and extensive public spaces remain pristine and inviting.

turtle green textured fabric_peak collection
turtle green textured fabric_peak collection

Project Specifications

Facts and Figures

The Novotel Madrid Campo de las Naciones is designed as a versatile hub for both leisure and business. Key features of the property include:

  1. Guestrooms: 246 quiet rooms featuring an understated, modern design.
  2. Business Facilities: Nine dedicated meeting rooms for seminars and conferences.
  3. Dining: An on-site restaurant featuring Basque grill show cooking with a Josper charcoal oven.
  4. Amenities: A fully stocked bar and an outdoor swimming pool area.
  5. Design Team: Leitmotiv Design (Daniela Puente Arnao & Leonor García Tena). See more work from the interior designers who curated the Novotel Madrid interiors. Explore the Leitmotiv Design Portfolio

The FibreGuard Solution

Performance and Aesthetics

The primary challenge for any metropolitan hotel is maintaining fabric integrity across diverse zones. FibreGuard addressed this through a range of textured designs that offer both style and substance.

  1. Strategic Placement: Fabrics were specified for use throughout the hotel, from private guestrooms to the high-traffic lobby and reception areas.
  2. Design Integration: The project features four distinct textured fabric designs in a palette of rich, deep colours.
  3. Fibre Strength: The upholstery prioritises durability, ensuring the furniture remains aesthetically pleasing even after years of continuous guest turnover.
  4. Maintenance Efficiency: The easy-clean properties allow hotel staff to manage spills and stains quickly, reducing the need for harsh chemical cleaners.
  5. Key Feature: A standout design element includes FibreGuard upholstery in a deep green hue applied to rattan seating, blending natural textures with modern textile technology.

Future-Proofing Hospitality Environments

The hospitality sector faces evolving challenges regarding guest health and hygiene. To meet these needs, the project highlights the importance of advanced textile engineering.

  1. High-Traffic Requirements: For environments like conference spaces and bars, performance must go beyond simple aesthetics.
  2. FibreGuard Pro: We recommend this range for future hospitality projects as it combines soft-touch comfort with an anti-microbial finish.
  3. Moisture Protection: The Pro range includes a breathable, flexible moisture barrier to prevent liquids from reaching the foam padding.
  4. Safety and Health: Specifying anti-microbial fabrics helps hotels create safer environments for guests while maintaining a luxurious feel.

Setting the Standard for Modern Interiors

(and hospitality settings)

The Novotel Madrid Campo de las Naciones stands as a testament to the power of functional design. By choosing FibreGuard, the design team ensured that the hotel's contemporary aesthetic is protected by world-class textile technology.

This project proves that luxury and durability are not mutually exclusive; rather, they are the twin pillars of successful modern hospitality. As the industry moves toward a future focused on hygiene and longevity, these high-performance solutions will continue to be the gold standard for global hotel groups.

Learn more about the easy-clean technology and browse the hospitality collections: Discover FibreGuard Hospitality Solutions

View the full range of Spanish-designed fabrics and the partnership with FibreGuard. Browse the Güell Lamadrid Collections

Key Takeaways

  • Collaborative Success: The partnership with Güell Lamadrid allowed for a seamless integration of high-performance fabrics into a luxury Spanish setting.
  • Design Versatility: Performance fabrics are no longer limited to industrial looks; they now offer the rich textures and colours required for high-end boutique designs.
  • Operational Benefits: Easy-clean technology directly supports hotel operational efficiency by simplifying housekeeping tasks and extending the lifecycle of the furniture.

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