Case Study: DIYGirls choose FibreGuard's stain-resistant fabrics
Rather than simply creating an appealing interior space, DIYGirls designs functional interiors that appeal to their clients' special senses. Their solutions are personalised specifically for each client based on their unique style and needs—and always with sustainability in mind.
They also provide an exclusive, tailor-made collection of couches, bespoke scatter cushions, and decorative accessories. We’re delighted that through Home Fabrics SA, DIYGirls have begun working with FibreGuard fabrics.
Let’s take a deeper look.
DIYGirls is a female owned, full-service interior design company located in Johannesburg, South Africa. They specialise in residential and commercial interiors as well as retail and hospitality designs—and their clients include hotels, lodges, and national fashion brands. DIYGirls is also committed to community upliftment with skills development and training programs. As such, their staff is proudly 90% black and female.
DIYGirls choose FibreGuard’s stain-resistant furnishing fabrics
Something that really sets DIYGirls apart is their in-house workshop and sewing room, which allows them to make the most of their talents, creating beautifully crafted decorative accessories, window treatments and furniture that are both functional and long lasting.
Obviously, they are passionate about the fabrics they use in everything from their interior styling work to their ranges of furniture and soft furnishings: we’re grateful for the trust they have in ours! They believe in using high-performance furnishing fabrics, where possible, as they're scientifically proven to be both durable and stain resistant.
“We have found FibreGuard to be a remarkable fabric,” says Vinette Diab Nicholls, DIYGirls Founder. “Our team of designers are passionate about ensuring high quality in all our products and believe in using 100% stain free fabric that's free from harmful chemicals, wherever possible. We are proud to offer our clients furniture that is upholstered with a selection of FibreGuard performance fabrics as it will truly enhance their lifestyles, while encouraging sustainability.”
Sustainability and furniture design
An eye to sustainability is an aspect we love about DIYGirls as a company. Their mantra “Start with Sustainability” aligns with our own deeply held values on eco-conscious design. ‘Sustainable design’ isn't just about how an item is produced (although the way factories handle waste, effluent and emissions are critical to that) – it also involves how long you can use something before replacing.
Today’s trends are tomorrow’s discards, after all, and like us, DIYGirls emphasise the importance of investment pieces.
Environmental sustainability in the textiles industry is a huge, layered topic, and there are no ‘magic bullet’ solutions to the climate change issues that are forecast to increase. Read how we’re leveraging data and reimagining our operations in our sustainability commitment.
High-quality fabrics begin in-house
FibreGuard's furniture fabrics are rigorously tested by our in-house, fully accredited textile laboratory. These tests guarantee that the fabric will not only be durable and reliable—but also of consistently high quality.
Once our furnishing fabrics have been examined and tested for durability, they will be awarded the FibreGuard stamp of approval so that you can buy with confidence.
How does FibreGuard work?
During the manufacturing process, the yarns are protected with our unique and well-researched finish to make them both stain-resistant and long-wearing, even after multiple washes. We don’t use any cleaning sprays to treat FibreGuard fabrics as an aftercare product …because you don’t need them.
Eager for more? Read DIYGirl’s interview with Marc Shotland from Home Fabrics SA, spokesperson for FibreGuard, that helps their clients understand what exactly a performance fabric is and what sets FibreGuard apart from the rest on their blog: Why DIYgirls choose FibreGuard high performance, stain-resistant fabrics
Looking forward to partner with you
We’re thrilled that DIYGirls’ interior services and furniture collections elevate countless homes with great design. We’re just as thrilled that we help their customers take the stress out of keeping things clean thanks to our high-performance, stain resistant FibreGuard fabrics.
FibreGuard is the textiles brand your customers need to protect the investments they have made in every other part of their design and styling process. We take those commitments seriously. You can see this through our craftsmanship and innovative designs, and through our manufacturing standards.
Our dream as a textiles company is about working together with our customers to turn their ideas into reality.
Our goal is to build long-term relationships with our contract customers by providing superior quality and service. We will continue to invest in research and development in order to provide the highest performance fabrics in the industry.